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Reward Your
Customers!
By: Charles & Susan Truett
The formula for success for any
business is to get your customers to make repeat purchases. There are a
number of factors involved for getting repeat
customers: pricing, quality of products and services, excellent
customer service etc. One of the best ways is to reward
your customers
for their repeat purchases. Here are three effective customer reward
programs you could implement:
Number Of Purchases
This program is based on the number
of purchases made by any customer. You could give away a free
product or service to any customer that makes ten or more
purchases.
To make the program more effective
you could require a set time period that all ten purchases must be
made by.
Dollar Amount
You can require a certain dollar
amount be spent before the customer receives a reward. Tell customers
if they spend over $50 in one month at your web site
they get a 50% discount on their next purchase. You could
also just reward one customer who spends the most every
month with
a bigger reward like a vacation.
Points System
Reward customers a point for every
one-dollar they spend. Lets say customers can get a free computer for
300 points. That means customers will spend $300 dollars on
your products
and services to get enough points to get the free
computer. To push
slower selling products or services just offer more points per dollar
spent for those particular items.
The kind of rewards you give should
depend on what your business can afford. Cheaper rewards could be
gift certificates,
coupons, clothes, or movie passes. Expensive
rewards could be
jewelry, vacations, bed and breakfast gift certificates,
electronics or computer equipment.
You may want to invest in a good
database program to keep track of your rewards program. We also
recommend contacting a legal professional for advice,
set-up and the structure of your rewards program. We hope
these ideas we’ve given you help make your business more
successful.
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Charles & Susan Truett are full-time successful
online marketers. Find out their secrets for success
at their free Marketing Support website: https://www.partnersinsuccess.net
Marketing Tips, Articles, Free Ebooks and Software,
Income Opportunities, Resell Rights Products and More!
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